Factors Why Your Business Should Register Its Trademarks

A trademark is your business’ identifier, it protects ownership Transfer of Trademark Ownership India your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. Listed below just a few reasons why you need to protect your brand:

Notice

Trademark registration of your mark gives everyone constructive notice of one’s ownership. In my view, this is one of, if not the most compelling reason for registering your mark. With notice, a 3rd party doing a look on an identical or similar mark as yours will realize that you already own the mark, is therefore put on notice that its use of similar or similar mark to yours may lead to trademark infringement. 3rd party is placed on notice to choose a new and different mark. With such notice, registering your mark prevents a conflict in foreseeable future.

Social Media

Social media is a fundamental resource for most businesses. Customers search for brand names on the many social media sites including Facebook, Twitter, and Pinterest. Each social websites venue has policies in place to protect against improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on company for financial gain, for example, isn’t uncommon. Such improper practices can set off the venue suspending the wrongdoer’s social media account. Have a look at venue’s policies for info. However, I have discovered that whenever complain to be able to social media site for these wrongdoing and claim that another is using your brand without permission, the sites administrator responds with a request of proof of ownership within the subject designer. A trademark registration gives compelling proof of brand wardrobe.

Brand Loyalty

Registering your mark shows a commitment to your logo and shows prospects that marriage commitment. The goodwill that can be developed through such commitment is invaluable to an enterprise.

Cybersquatting

Cybersquatters register domain names that are identical or much like other parties’ trademarks or known brands with the one purpose of promoting them (to the rightful owner) high service charge. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner to file a lawsuit and collect damages from individuals who register a website name can be identical or similar towards the trademark.

Trademark Renewals

Trademark registration can last as long as you continue making use of the mark in commerce. There are some businesses that have registered trademarks possess over a hundred years old.

Trademark registration may end for all businesses. However, there a lot of compelling options for protecting your brand since you protect any other business help. A trademark is your business’ brand, its identifier. Protect it with trademark registration.

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